Popular DMNews Features Come to Life at DMA2012

Senior Editor at Direct Marketing News, Ryan Joe, has his finger on the pulse of what’s up in the marketing community. So who better to help us piece together the perfect program for our Town Square, where experts and thought leaders will talk about the issues that are important to us – global marketers! Ryan will not only be speaking himself, but also bringing some of the most popular features of Direct Marketing News to life in the Town Square! Here, Ryan talks about the pressing issues facing today’s marketers – like how to leverage mobile email, mobile web, and mobile application channels to better understand where users are coming from. Watch the video to learn more and to hear about the Direct Marketing News features he will be bringing to DMA2012. And, of course, don’t forget to join Ryan and the Direct Marketing News team in the Town Square on Sunday, Monday and Tuesday!

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