Over the past few weeks, we’ve tweeted and posted about all the reasons why YOU should be excited about DMA2012. And while we’re certainly excited for all elements of our upcoming show, something we’re super stoked about? The Social Charity Think Tank. It’s a session on Monday afternoon dedicated to helping a charity, dosomething.org, accomplish their social media goals. We learned all about the organization when we sat down with Persia Tatar, Founder of the Social Media Society, whose team helped put together this incredible session. Learn more about the non-profit, whose main goal is to help teens accomplish their goals, in the clip above- or better yet, come-out to Vegas and actually help them build a bigger and better digital community. Also be sure to join the Social Media Society for any or all of their three social face-off debates in the Town Square: Should Every Company Use Pinterest?, Is Facebook for Selling?, and Does Social Media Deliver Results for Small Business? Register now for DMA2012 and get $250 off using blog code AN508.