At the DMA’s Annual Business Meeting, a chance for members to learn about your association’s fiscal and operating health as well as hear the go forward mission for the coming year, DMA Board Chairman Matt Blumberg of Return Path gave a quick but inspired portrait of our membership and mission:
- It’s a very exiting time to be a marketer.
- It’s also a very challenging time to be a marketer.
- This points to the need for a strong, representative and active Association. We will own the topic of big data for marketing this year.
-Stephanie Miller, VP, Member Relations, The DMA